Usually after use of Lye/Sodium Hydroxide and/or with heat to break the natural bonds of the hair to give it that curly/straight look or feel to; Relaxed. This transformation does not provide your new growth the same texture as your newly reformed one. This keeps you constantly in the cycle of consistent use of the chemicals in order to transform your new growth as well.
Our products have been formulated such that your new growth gets good food and nutrients that it needs to blossom as well as keeping your relaxed hair in check and balance. Continuous use will enhance your new growth and give you that feel and assurance to grow your hair or easily transition. Strenghten your hair with our Protein and Deep Conditoner on a monthly basis to keep your strands damage free.